Are you ready to bring your brand to life through storytelling that drives measurable results?
We help financial services brands tell authentic, consistent stories while empowering customers to do more with their money.
Are you ready to bring your brand to life through storytelling that drives measurable results?
We help financial services brands tell authentic, consistent stories while empowering customers to do more with their money.
Storytelling that reflects what your brand truly stands for
We help financial services brands craft narratives that bring their purpose and commitments to life. Every campaign, touchpoint and message is an opportunity to tell your story authentically, in a way that resonates with customers and stakeholders alike.
My approach ensures every communication, campaign and interaction is rooted in the brand's purpose, values and commitments guided by:
My approach ensures every communication, campaign and interaction is rooted in the brand's purpose, values and commitments guided by:
- ClarityClear brand purpose and messaging that creates true differentiation
- ConsistencyCohesive, consistent storytelling that builds trust
- ConnectionEmotional engagement that deepens audience relationships
Driving Sustainable Brand Growth
Our services are designed to ensure every campaign and interaction reflects the brand’s values and commitments, while delivering measurable impact.
We offer a range of services to help brands grow and connect with their audiences:
We offer a range of services to help brands grow and connect with their audiences:
Audience Mapping
Helping brands identify which audiences matter most so your brand can focus on those who truly align with your values and drive growth.
Brand Clarity, Positioning & Differentiation
Defining your brand’s core purpose and values, establishing a clear and authentic positioning that creates meaningful difference.
Brand Clarity, Positioning & Differentiation
Defining your brand’s core purpose and values, establishing a clear and authentic positioning that creates meaningful difference.
Brand Narrative & Message Development
Crafting an emotionally compelling brand story, messaging hierarchy and key messages tailored to your audience and aligned with your brand.
Campaign Development
Using audience insights and creativity to develop compelling campaigns that reflect your brand, build trust, and deliver measurable results.
Campaign Development
Using audience insights and creativity to develop compelling campaigns that reflect your brand, build trust, and deliver measurable results.
Brand Reflection Tracking
Provides ongoing visibility into how your brand’s purpose, values, and commitments are reflected across public-facing communications. It highlights gaps where messaging may drift, helping reduce reputational, regulatory, or investor risk.
Insights show what’s working, where exposure exists, and where action is needed, giving teams the ability to intervene early and maintain trust.
To receive early information, join the waiting list below.
Insights show what’s working, where exposure exists, and where action is needed, giving teams the ability to intervene early and maintain trust.
To receive early information, join the waiting list below.
To receive early information and updates, join the Brand Reflection waiting list.
Becky Rawlings
Brand Consultant & Money Coach
Becky is a senior communications consultant and money coach who helps financial services brands transform through authentic and consistent storytelling. Drawing on deep sector expertise and behavioural insight, she guides organisations to clarify their purpose, align messaging, and engage audiences to build trust and deliver impact.
With a track record of advising senior leaders, Becky combines strategy with practicality, helping brands cut through complexity and achieve measurable growth. Passionate about connecting financial literacy with brand storytelling, she empowers both organisations and individuals to make better, informed decisions.
With a track record of advising senior leaders, Becky combines strategy with practicality, helping brands cut through complexity and achieve measurable growth. Passionate about connecting financial literacy with brand storytelling, she empowers both organisations and individuals to make better, informed decisions.
hello@thrive-money.co.uk
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